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ProCare

Retail

With its target to develop into a chain of care and maintenance stores in the future, we designed for ProCare a brand identity that will make strong first impressions and ensure consistent customer experiences.

Brand Identity. Experience.



Along with the economic growth in Vietnam is the rapid process of urbanization and increasing demands for automobile possession. The use of cars in turn goes hand in hand with the demand for car care and maintenance, which will be a very potential market in the future. ProCare seized this opportunity to build a comprehensive car care and maintenance business model that provides professional service, genuine spare parts and thoughtful customer service.


ProCare is a brand of Sao Viet Automobile joint stock company, a provider of made-in-Japan ProShield premium car paint protection products and professional automobile repair and upgrade services. With ProCare’s target to develop into a chain of care and maintenance stores in the future, we designed a brand identity that will make strong first impressions and ensure consistent customer experiences.

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